NIO Day 2025 Successfully Held in Hangzhou

September 20, 2025, Hangzhou, Zhejiang - NIO Day 2025 took place at the Hangzhou Grand Convention and Exhibition Center, marking the first autumn celebration of the event. Under the theme “Grow with the Light,” the latest products and innovations were shared with global users.

More than 700 NIO users and outstanding creators participated in this year’s co-creation, inspired by the theme. The theme song of NIO Day 2025, created and performed by NIO Band, highlights the power of growth. The NIO User Documentary features 20 users with unique stories, celebrating their journeys and aspirations. A panoramic artwork showcasing the G318 Sichuan-Xizang Power Swap Route made its debut, tracing this unique journey. All proceeds from the User Marketplace will be donated to the Zhejiang Charity Federation, with the NIO Users Foundation matching the donation to support those in need.

NIO’s premium flagship SUV, the All-New ES8, was officially launched, with the seven-seater Executive Premium Edition available from RMB 406,800, or from RMB 298,800 with the Battery-as-a-Service (BaaS) plan. The six-seater Executive Premium Edition is priced from RMB 406,800, or from RMB 298,800 with BaaS. The six-seater Executive Signature Edition starts at RMB 446,800, or RMB 338,800 with BaaS. Deliveries of the All-New ES8 will start on September 21.

The ES8 is a pioneer among China’s large three-row battery electric SUVs. As the world’s first smart EV evolving to its third generation, the All-New ES8 represents a decade of NIO’s technological innovation, ushering the segment into the electric era.

At NIO Day 2025, the Smart Electric Executive Flagship ET9 Horizon Edition was also launched, starting from RMB 818,000, or from RMB 710,000 with BaaS. Deliveries will begin at the end of September.

The ET9 redefines standards for executive flagships with fundamental technologies and sets a new benchmark for premium smart EV technology. The ET9 Horizon Edition enhances its design and craftsmanship, blending the beauty of sky and earth, reflecting flagship aesthetics.

Inspired by the NIO logo, the ET9 Horizon Edition features a two-tone body, with the upper half representing the sky and vision, and the lower half symbolizing the earth and action, conveying a sense of effortless command. Integrating artistry, exquisite craftsmanship, and top-notch technology, the ET9 Horizon Edition is a flagship of design, technology, and executive luxury, built for pioneers with vision, action, and taste.

William Li, Founder, Chairman, and CEO of NIO, stated, “The first NIO Day in autumn brings a better experience for users and media friends. The ET9 embodies NIO’s brand philosophy with the Horizon Edition. The All-New ES8, the epitome of NIO’s decade-long innovation, will lead large three-row SUVs into the electric era. 2025 is a turning point. The positive experiences from BEVs will outweigh recharging inconveniences. Market data shows that the premium new energy vehicle market is accelerating its transition to the electric era. NIO will continue to meet user needs with high-quality products and services.”

About NIO: NIO is a global smart electric vehicle company founded in November 2014, dedicated to shaping a sustainable future by providing high-performance smart electric vehicles and exceptional user experiences. NIO is the first car company listed on the NYSE, HKEX, and SGX, and currently has three major brands: NIO, ONVO, and firefly.